Compass picks up Las Olas broker team from Coldwell Banker

Jonathan Keith’s team closed more than $40M in sales last year

TRD MIAMI /
Oct.October 16, 2018 05:30 PM

Jonathan Keith and Jay Granieri

A 17-agent team in Fort Lauderdale has left Coldwell Banker and joined Compass.

Team JK, led by principal and broker associate Jonathan Keith, is now based out of Compass’ Las Olas office at 1200 East Las Olas Boulevard. The group includes Jay Granieri, who was Coldwell Banker’s top buyers’ agent in Fort Lauderdale in 2017, according to a release.

Keith, who’s been in the real estate industry since 2003 and with Coldwell Banker for eight years, said that he joined Compass due to its technology and marketing tools, plus the fact that he could offer his agents health insurance.

“I couldn’t turn my back on the next level of technology that’s taking place in our industry,” he said. “I felt like I got off the Amtrak train and got on the Brightline train.”

The team closed sales totaling more than $40 million in 2017, and has listings ranging from $500,000 up to $10 million, Keith said.

“Zero hard money was laid out on the table because the marketing and technology was that amazing,” Keith said.

Compass has been expanding aggressively in South Florida and across the country since it raised $400 million in September, led by SoftBank’s Vision Fund and Qatar Investment Authority. Compass Florida General Manager Beth Butler said that Compass has been growing more rapidly throughout Miami-Dade, Broward and Collier counties, and now has two offices in Fort Lauderdale. It will also be launching soon in Boca Raton.

Recently, Compass brought on Frances and O.J. McDuffie as luxury real estate advisers. O.J., who was a wide receiver for the Miami Dolphins between 1993 and 2001, and Frances, formerly an agent with Century 21, are part of Compass’ sports and entertainment division.

As the profit margins continue shrinking and commission splits rise across the country, a number of smaller brokerages are deciding to either merge with other small firms or be acquired by larger ones.


Related Articles

arrow_forward_ios
Bob Gordon with 2401 Solar Plaza Drive (Credit: Redfin)

Political power couple sells Fort Lauderdale home

Kevin R. Kreutzfeld of Premier Estate Properties and 1408 West Lake Drive

Waterfront home in Fort Lauderdale’s Harbor Beach sells for $11M

22 Isla Bahia Drive and Steven Romaniello

Harbor Beach home sells for $8 million

Niki Higgins of Douglas Elliman and 220 North Compass Drive (Credit: Douglas Elliman and Trulia)

Fort Lauderdale mansion with stock trading room sells for $12M

André Duek and Carolina Lara with Daniel de la Vega

One Sotheby’s acquires brokerage with Brazilian reach

From left: Mick Duchon, Eloy Carmenate, Tara West, Alex Sapir, Oren Alexander, Jay Philip Parker, Dean Bloch

Movers & Shakers: Sapir announces sales team for Surfside project, Franklin Street taps retail head & more

Renderings of the penthouse and Fredrik Eklund (Credit: Four Seasons Private Residences Fort Lauderdale)

Fredrik Eklund tapped to list $35M PH in Fort Lauderdale

Jay Parker and a rendering of CocoWalk

Douglas Elliman, Bluemercury among new tenants at CocoWalk

arrow_forward_ios
Loading...