Corcoran adjusting to life without namesake

By Stuart W. Elliott, The Real Deal

The timing of the announcement 4 p.m. on a sweltering Friday in the middle of August, with half of Manhattan likely out of town seemed designed to make it as inconspicuous as possible.

Last Friday, Barbara Corcoran did not go into the Madison Avenue offices of the firm she founded nearly 30 years ago. Only a few people those who knew her cell phone number, mostly managers she has worked with over the years at the company called to bid her farewell.

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Word quickly spread among the Corcoran Group’s rank-and-file brokers, however, who sent her some 400 e-mails in the three hours after the announcement was made.

Corcoran, who was leaving for a trip to Australia the next day, said she’d read them when she got back.