Business Insider signs sublease at L&L’s 150 Fifth Avenue

150 Fifth Avenue and Henry Blodget
150 Fifth Avenue and Henry Blodget

News website and clickbait powerhouse Business Insider struck a four-year deal to sublease 20,646 square feet at the L&L Holdings trophy property 150 Fifth Avenue.

Universal Music Group leases the entire building, near 20th Street, in the Flatiron District. Asking rent is in the low $50s per square foot. CBRE broker Ross Zimbalist represented Business Insider, while Jones Lang LaSalle brokers Sean Black and Bill Peters represented Universal.

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Business Insider also subleases roughly 12,000 square feet from Medicaid-managed nonprofit Independence Care Systems at 257 Park Avenue South, the New York Observer reported. [NYO]Mark Maurer