![Rihanna asks $7.8M for Hollywood Hills property after buying in Beverly Hills](https://static.therealdeal.com/wp-content/uploads/2021/09/FT-Thumbnail_rihanna-250x179.jpg)
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Rihanna’s Savage x Fenty coming to Brooklyn
Retail lease at Hidrock building is brand’s first in New York City
![Rihanna in front of 182 Flatbush Avenue (Getty Images, LoopNet)](https://static.therealdeal.com/wp-content/uploads/2022/02/main_NY_Rihanna.jpg)
Rihanna is ready to shine bright like a diamond in Brooklyn, reportedly locating the city’s first Savage x Fenty store a stone’s throw from Barclays Center.
The lingerie brand signed a 10-year lease for the three-story building at 182 Flatbush Avenue in Park Slope, Women’s Wear Daily reported. The 6,100-square-foot store in the Triangle Building — the former home of Triangle Sports — is in a high-traffic area near the arena and the Atlantic Avenue transit hub.
The asking price for the space was $650,000 per year, according to WWD. Construction has reportedly started on the space, which will include Savage x Fenty branding on the building’s exterior.
The Brooklyn store will be Savage x Fenty’s largest yet and its first freestanding location outside of a mall, WWD reported. The first retail location opened last month in Las Vegas and there are plans for more in Los Angeles, Houston, Philadelphia and Washington, D.C.
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![Rihanna asks $7.8M for Hollywood Hills property after buying in Beverly Hills](https://static.therealdeal.com/wp-content/uploads/2021/09/FT-Thumbnail_rihanna-250x179.jpg)
![Rihanna and her Beverly Hills home (Getty)](https://static.therealdeal.com/wp-content/uploads/2021/03/493-Rihanna-drops-13.8M-on-Beverly-Hills-mansion--250x179.jpg)
According to the Commercial Observer, Compass’ Ralph Hanan and Brett Weinblatt represented the landlord, Hidrock Properties, in the lease. Savage x Fenty was represented by Matthew Seigel of Lantern Real Estate.
In late 2019, Hidrock purchased 182 Flatbush Avenue from RedSky Capital for $7 million. At the time, the Hidary family-run firm was reportedly planning a multi-million dollar renovation of the property. But a long period of dormancy followed, even as the strip of Flatbush Avenue south of it became a hive of activity.
![](https://static.therealdeal.com/wp-content/uploads/2022/02/imageedit_19_7919529095-705x470.jpg)
182 Flatbush Avenue (Source: LoopNet)
RedSky purchased the property in 2012 for $4.1 million. It was part of a portfolio RedSky and its equity partner, JZ Capital Partners, assembled across New York and South Florida.
The 34-year-old Rihanna hasn’t released new music in years, instead focused on business and philanthropic efforts. She recently revealed she’s pregnant with her first child with rapper A$AP Rocky.
Last year, Rihanna listed her Hollywood Hills home for $7.8 million, on the heels of several other real estate deals during 2021. The billionaire pop star and cosmetics mogul bought the property in 2017 for $6.8 million.
[WWD] — Holden Walter-Warner