Englanoff switches to multifamily, eyes Little Armenia

Prolific spec developers’ plans indicate some co-living units in East Hollywood neighborhood

Dr. Joseph Englanoff and 5020 W. Sunset Blvd (Jamie Matz, Hillel Hebrew School)
Dr. Joseph Englanoff and 5020 W. Sunset Blvd (Jamie Matz, Hillel Hebrew School)

Over-the-top spec home developer Dr. Joseph Englanoff is making a move on East Hollywood with a multifamily project that appears to include some co-living units.

Sunmar, an entity controlled by Englanoff, has filed plans to build a mixed-use, 40-unit apartment complex at 5020 W. Sunset Blvd., in Little Armenia, Urbanize Los Angeles reported.

The seven-story complex, designed by Beverlywood-based architect Jamie Matz, would include studio and one-bedroom apartments, as well as five-, six-, and seven-bedroom units typical of co-living developments.

The building would be constructed on a vacant lot near Sunset and Normandie Avenue. The ground floor would contain 1,526 square feet of shops and restaurants, and ground-floor retail space and parking for 51 vehicles.

Englanoff has requested a variance to build a larger building under Transit Oriented Community incentives than permitted by Vermont Western Station Area Neighborhood Plan. In exchange, he would provide eight affordable units for very low-income tenants – a single renter earning $41,400 a year or less, for example.

A rendering shows the building broken up in three color blocks in white, gray and brown, with vertical window cut-outs, with a roof deck.

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The project is less than a half-mile west of the Vermont/Sunset subway station, and near similar mixed-use projects now being built by LaTerra Development next to Barnsdall Park.

Englanoff, a Los Angeles-based real estate investor and emergency room physician, has been known for his over-the-top spec properties.

In February, he listed a newly built mansion of around 35,000 square feet in Bel-Air he dubbed “La Fin” for $139 million. The cliffside estate included a vodka tasting room and its own nightclub wrapped by a rotating display for designer cars.

At the same time, he listed a newly built Hollywood Hills mansion with a hookah bar, sand volleyball court and a hot tub for 30 soakers. The ask: $72.5 million.

Englanoff was a lender on The One, an unfinished mansion that once aimed to be the priciest home in L.A. history, which sold at auction last month for $126 million.

[Urbanize Los Angeles] – Dana Bartholomew

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