Hillwood injects more multifamily development into Frisco Station

410-unit complex will be part of 242-acre mixed-use project

Hillwood Developing Apartment Complex at Frisco Station
Hillwood’s Ross Perot Jr. with Frisco Station (Hillwood Urban, Frisco Station)

Hillwood has carved out a slice of the massive Frisco Station development for more multifamily.

The Dallas-based firm is gearing up to build a 410-unit apartment complex at SWC John Hickman Parkway and Gridiron Road near The Star, the mixed-use development that is home to the Dallas Cowboys’ headquarters, the Dallas Morning News reported

Hillwood’s apartment development will span 410,000 square feet across two buildings, according to a filing with the Texas Department of Licensing and Regulation, although plans are preliminary and subject to change.

Construction is expected to start in early September and be completed in fall 2026. It’s set to cost an estimated $94 million, which comes to about $229,000 per unit.

The complex will be the newest addition to Frisco Station, a 242-acre mixed use project along the Dallas North Tollway. At full build, it will feature 2,400 apartment uints and 3 million square feet of offices, hotels, retail space and medical facilities. Hillwood is developing Frisco Station along with Rudman Partnership and VanTrust Real Estate.

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Frisco Station is one of several large-scale developments in Frisco’s pipeline, most of which are multi-billion dollar endeavors in relatively close proximity to each other. 

In September, JVP Management received final approval to build The Mix, a $3 billion project that’s slated for roughly 2 million square feet of office, 375,000 square feet of retail, two hotels, for-sale townhomes and more than 3,000 multifamily units.

Hall Group is at the helm of a $7 billion venture called Hall Park, featuring a $500-million hotel, a 19-story luxury apartment building and a 16-story office building.

Perhaps the crown jewel among Frisco’s notable projects is the highly anticipated Omni PGA Resort, pegged as one of the largest resorts in the nation. One of the resort’s two golf courses opened last year, as part of a $520 million development spanning 660 acres. At full build-out, the development will have 500 guest rooms, 49 suites, 10 luxury homes, eight retail spaces, four pools, a Topgolf lounge and 13 restaurant and bar options.

—Quinn Donoghue 

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