Pandora Jewelry signed a 20-year lease for a new store at the base of Salesforce Tower New York, the 41-story office tower formerly known as 3 Bryant Park, sources told The Real Deal.
The Danish jewelry chain is set to occupy a total of 2,200 square feet at the Callahan Capital Properties and Ivanhoe Cambridge-owned building, including 1,000 square feet on the ground floor.
The space is one of eight cubes in a 75,000-square-foot, glass retail structure that sits at the bottom of the 1.2 million-square-foot tower. Whole Foods is in the process of readying its new 43,000-square-foot store. Other tenants include watch shop Tourneau and gym Equinox. Sneaker chain Asics abruptly vacated one of the spaces in October amid a legal battle with the company’s retail operator, less than a year after moving in. That 5,000-square-foot space remains on the market for lease.
Pandora’s new cube has 40-foot ceiling heights and frontage on West 42nd Street. The address for the retail space will be 110 West 42nd Street.
The asking rent is about $1,200 per square foot, which sources said would make it Pandora’s priciest lease in the city. At its Soho store at 494 Broadway, for example, Pandora is paying less than $1,000 per square foot, sources said.
In 2015, Callahan and Ivanhoe Cambridge acquired the tower from Blackstone Group for $2.2 billion.
Enterprise software firm Salesforce.com is set to be the building’s anchor office tenant by the end of the year. Salesforce’s logo will replace MetLife’s at the top of the tower.